Because this year is Yoga Journal‘s 35th anniversary, the magazine has been celebrating the milestone. Among them, they brought together all the cover art of Yoga Journal. Then they wanted visitors to pick the best all time, the most intriguing, the most inspiring and the favorite vintage. I did not vote because it seemed to be pointless exercise. But I did go through all 220 issues and began a reflection that came to some interesting conclusions. I’ve been a subscriber since 2004 (I have them all) and usually read it within a week of arrival. Stephanie Syman used the progress of Yoga Journal as a barometer of the discipline in the United States in her book, The Subtle Body: The Story of Yoga in America.
The California Yoga Teachers Association started and owned Yoga Journal for the next 23 years. At its humble start in 1975, Yoga Journal looked completely amateurish (those were the days of photocopying the print run) and then gradually shifted to modestly acceptable for a niche magazine.
In late 1979, the magazine covers took a quantum leap in quality, becoming a professionally produced identifiable brand (or it may have reflected publishing tastes of the time). I don’t know anything about its content. I’m just speaking of its covers. [MLS: You can see the contents of all issues up to 2009 at Googlebook. The marvels of the Internet.] Continue reading History through the covers of Yoga Journal