Money moves the world

Big business lunges for a piece of fat yoga profit: “Yoga Journal estimates that 15 million U.S. residents practiced yoga last year, up almost 30% from the year before. The explosion hit a couple of years ago shortly after Gucci grabbed headlines with $850 yoga mats it no longer sells. While yoga appears to be still growing in popularity, other fitness trends, such as the body-conditioning Pilates, are now more explosive, says the IDEA Health & Fitness Association.” This article comes on the tail of the Washington Post article from last week. It’s a bit breathless.